Subsidiaries
Shenzhen Xinrui Culture Media Co., Ltd
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Brief Introduction
Shenzhen Xinrui Culture Media Ltd.,Co, a subsidiary of TALENT TELEVISION FILM, specializes in operation businesses such as advertisement promotion and derivative development. Replying on the strong support of investment and production from TALENT TELEVISION FILM, it provides advertising marketing service such as embedded marketing and advertising design for different television and film companies including Talent Television Film. At the same time, it works on attracting investment of advertisement for TV programs and Cinemas of TALENT TELEVISION FILM. Dependent on the strong IP support of TALENT TELEVISION FILM, it will develop and sell different kinds of derivatives and conduct joint marketing with advertisers to help clients get rich market yields through entertainment marketing.
General Manager
General Manager of Shenzhen Xin Yue Culture Media Co., Ltd.: Mao Zhe
Mao Zhe, former general manager of the Southern Weekend, has worked in the traditional media service sector for many years. He has rich experience in advertising marketing and comprehensive management. With years of observation and in-depth understandings on advertising and marketing, he has keen insight in China’s brand marketing market and a set of his own film and television advertising marketing method.
Company Positioning
The company will rely on the strong competence of Zhejiang Talent Television and Film Company in film and television drama investment and production to offer services including product placement in the films and television dramas invested and produced by major film and television companies including the Talent Television and Film Company, advertising and marketing services like product placement design and production. Meanwhile, it will also provide advertising investment service for the variety TV shows and cinemas that the Talent Television and Film Company strives to build. Besides, it will also rely on the powerful IP of the Talent to develop and sale various derivatives, and to carry out various forms of joint marketing with major advertisers so as to help customers obtain a huge market returns through entertainment marketing.
Service System
Served as a commercial marketing consultant to synchronize film and television planning, it will provide customers with primary TV drama and variety show marketing services. While its marketing consultant teams throughout the country will provide advertisers with intimate responsive services, its coordinating business director teams will offer them perfect marketing implementation so as to ensure that its customers can have fresh new entertainment marketing experiences after gaining interest integrity and over value effects.
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